Al Wadi is one of Jordan’s leading manufacturers of delicate food and meat products. Established in 1978, they have greatly expanded within the Middle East Food trade and industries. For a more in-depth look at their products, services and where to find them, visit www.alwadifood.com
Al Wadi
Client
Goal
We implemented the packaging audit service to better understand Al Wadi’s project company needs. Our goal was concluded by having a look at the core values of the company itself, as well as the basic specifications: they required high quality food grade approved packaging that could withstand refrigeration for storage and shipping.
Here are their core business values that allowed us to better determine our starting point for this project:
- Quality- accredited and multifaceted, putting the consumer’s well being in first place
- Marketing- pursuing new strategies to maximize visibility
- Sales- focal point that constantly adjusts to market demands
- Distribution- expansion and efficient potential to keep expanding
Specifications
Our selling points to make sure we met Al Wadi’s Quality goals was simple. We created Shelf Ready Packaging that met and surpassed expectations. Our highest grade quality boxes were designed by our team to come up with our best solutions yet, as well as all the necessary extras to make sure Distribution goals could also be met, such as reinforcement for freezing, storage and shipping requirements. Marketing and Sales goals were then met by creative solutions, using paper types and printing were used to reflect Al Wadi branding and marketing message to stand out and increase sales.
Have a look below at our custom designed Shelf Ready Packaging for Al Wadi Foods.
|
Dimension (cm) |
customized box for each SKU to save space in storage & shipping |
|
Box Type |
Regular slotted container (RSC) |
|
GSM |
750 gram per square meter |
|
Flute profile |
BC-flute |
|
Top layer Paper Type |
Virgin Kraft |
|
Bottom layer Paper Type |
Virgin Kraft |
|
Printing |
Printed |
|
Food grade |
food contact compatible |
|
Additives |
PE20T to enhance refrigeration properties |
By making sure quality, marketing, sales and distribution potential were all reflected in our design, we were able to create a durable and efficient package that achieves all of Al Wadi’s specifications while meeting our own promise of great quality products that deliver satisfaction to our client’s at every step of the project.